Outdoor advertising
Almost every company needs certain printed articles, or if you prefer printing. Leaflets, banners or posters are the main means of advertising for many companies, especially for local and small ones.
Well designed leaflets or business cards can attract many customers, and badly made to scare away and discourage our brand, company or product. Therefore, it is necessary to pay special attention to the quality of these materials, also in terms of technology of doing these things in the printing house.
Printing- Internet and online
Internet printers grow like mushrooms after rain - no wonder, because the vision of sending files by the site, which will itself inform us whether everything is okay in technical matters (formats, colors, size, etc.).
However, not all printers have the option of ordering directly through their website, and this error and the background of competitors fall short, badly. However, the price you have to pay for the possibility of online orders can be deterred by smaller printing houses and printing plants from such an investment.
About standards
Standards in every industry and business are important. Imagine that we buy a monitor and its input does not match our video card, even though it has the same type. That's why certain standards apply.
In polygraphy and graphics, such standards also exist - appropriate definitions of CMYK colors - key for the appropriate color reproduction. Specified in advance formats for printing leaflets and business cards, so that they are comfortable and as uniform as possible. Without standards, even leaflets could be completely unreadable and even repulsive.